FPRA’s 81st Annual Conference "We Are FPRA: PRoactive. PRincipled. PRofessionals." is a four-day conference of unparalleled professional development and networking for public relations professionals.

Attendees will hear from world-class speakers hailing from top global corporations, powerhouse industries and national public relations and marketing firms to hone their craft and to ensure they stay relevant for today’s communications challenges.

This year’s conference will be held at the Tampa Marriott Water Street property in downtown Tampa from August 4-7, 2019. Check out the property’s amenities here!

Make the most of your time in Tampa! See what events are going on around the area during conference here!

Register for FPRA’s  81st Annual Conference here!
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Tuesday, August 6 • 10:15am - 11:15am
Breakout 3D: Make My Day: Writing that Wins – and Wows

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Even in today’s digital world, writing remains a crucial skill for public relations professionals to master. This workshop will share storytelling techniques and other strategies for communicating in a vibrant, visual and authentic voice. It will include how-to lessons for cleaning up your copy and avoiding clichés, jargon and overused words. Learn the “seven deadly writing sins” and how to avoid them. Led by: Tracy Zampaglione, APR, public information officer for Orange County Corrections Department 

avatar for Tracy Zampaglione, APR

Tracy Zampaglione, APR

Public Information Officer, Orange County Corrections Department
Tracy Zampaglione, APR, currently serves as media spokesperson for the Orange County Corrections Department in Orlando. Zampaglione is on faculty at the University of Phoenix where she teaches writing and communications courses. Previously she led the communications, marketing and... Read More →

Tuesday August 6, 2019 10:15am - 11:15am EDT
Grand Salons G-H